“Remixing is about taking something that already exists and redefining it in your own personal creative space, reinterpreting someone else’s work your way. [It’s about] taking an idea and making it suitable for a whole new audience.” — Matt Mason, THE PIRATE’S DILEMMA

“Entrepreneurs look for gaps in the market. Pirates look for gaps outside of the market. By thinking like pirates, people grow niche audiences to a critical mass and change the mainstream from the bottom-up.”